The Best Black Friday Fitness Deals of 2023 From Bowflex, Dymatize, Asics & More

Now is a great time to start building your home gym (if you haven’t already) and this power rack by Cap Barbell is the perfect foundational piece. It accommodates all barbell exercises with adjustable racks and storage for weight plates (barbell and plates not included). It also has a pull-up bar overhead. What’s most convenient about this power rack is that you can add to it in the future with accessories like a dip station and safety catches for heavy squat workouts. It’s strong and sturdy with a 500-pound load capacity and suitable for tall lifters at 85 inches in height.

If you’ve been thinking about finally getting a treadmill, Black Friday may be the time to pull the trigger. Bowflex is offering a great deal on this robust treadmill with a 22-inch, WiFi-compatible HD touchscreen. It goes up to 12 mph, inclines up to 20 degrees, and features Comfort Tech deck cushioning that’s way easier on the joints than hard pavement. It also folds up vertically to save you precious floor space at home when you’re not using it.

[$2,499 + Free Shipping (was $2,799); bowflex.com]

[$2,499 (was $2,799); amazon.com]

Gym guys looking to hit their macros everyday to stay strong and lean know the money spent on protein powder can add up quickly. Anytime you can stock up at a discount, you should, and Black Friday is one of those times. This 2-pound jug of Dymatize Elite 100% Whey protein powder delivers 25 grams of muscle-building protein and only 140 calories per scoop (25 servings per container). The Rich Chocolate flavor tastes great—almost like you’re drinking a milkshake, but one with tons of protein and zero guilt.

If you’re planning to run off those holiday meals, you’ll need a high-end pair of running shoes to endure the pounding, and there’s no better Black Friday shoe deal right now than the Asics Gel-Kayano 29. This is a great all-around distance runner. It provides comfort with an OrthoLite sock liner and offers optimal shock absorption through Asics’ responsive gel technology. If you have a neutral or overpronating foot type, these are the kicks for you. Supportive, breathable, and stylish—you’re getting maximum value here for you or for the runner on your list.

Deal Alert: This style is known for selling out. 

While a Ninja air fryer takes care of your hot food, this Ninja blender system will handle the cold stuff—shakes, smoothies, and even the occasional margarita. For starters, the 2-horsepower motor can tackle pretty much anything from frozen fruit chunks to ice cubes. But what sets this product apart is the accessory bundle. With two different-sized carafes and two individual cups that go directly on the base, you get both a full-size and personal blender. And the Black Friday deal on this Ninja can’t be beaten at 50% off the original price. Grab one for yourself or as a gift for the healthy food enthusiast in your life.

Adjustable dumbbells are the most practical pieces of at-home gym equipment you can find. One pair accounts for an entire rack of dumbbells with a minimal physical footprint and at a fraction of the cost, especially on Black Friday. PowerBlock has been a leading brand of adjustable dumbbells for decades with its signature squared-off design that provides a solid feel for serious lifting workouts. The Pro50 series is sleek and approachable for individuals of all levels, with quick adjustability from 5 to 50 pounds in 2.5- and 5-pound increments.

If you’re more into bodyweight training than barbells and dumbbells, this multipurpose exercise station has you covered at a cracking Black Friday deal. The pull-up bar offers numerous grip positions and is adjustable up to 82 inches. Dip and push-up bars are perfect for chest-and-triceps workouts, and the elbow and back pads will give you a great abdominal workout via vertical leg raises. It’s a big and sturdy piece of equipment but will fit nicely in a garage or spare bedroom.

Get your fill of the holiday spreads at work functions and family gatherings. But on non-festive days, consider cooking a bit healthier at home with this brand-new “14-in-1” kitchen tool by Ninja. You can put pretty much any type of meat or vegetable in this thing and air-fry, broil, or roast it to perfection. It handles pasta and grains, too, and even defrosts with superheated steam to quicken your prep time. It’s the type of tool that’ll have you giving away old appliances and a gift anybody would be glad to unwrap.

You can’t crush chest exercises without a weight bench, so look to this one as a great fitness gift idea or to add to your home gym if you haven’t one already. This adjustable model by Pasyou hits seven positions, from below parallel to nearly upright, for flat, decline, and incline presses, plus several other seated exercises for the biceps, back, and shoulders. It’s heavy-duty, holding up to 500 pounds, but it folds up nicely for easy stowing when not in use.

Every guy needs a good hoodie to wear to the gym and for lounging at home, and this Adidas Original delivers. It’s comfortable with a soft 70/30 cotton and polyester blend, simple and stylish with the retro Adidas logo, and priced well for Black Friday at just $40. Paired with sweatpants or jeans, this hoodie will last you through the winter and beyond. If you don’t want your significant other to steal it, you better grab one for them, too.

Two simple things provide quick relief for joint pain and inflammation—ice and compression—and the KT Health Ice Sleeve does both. Available in two sizes (S/M and L/XL), it’s specifically designed to fit snugly around the knees and elbows, so it’s perfect for guys who run, squat, or bench press. It can also be used on the ankles and wrists for common athletic injuries. One Men’s Journal writer tested the Ice Sleeve and loved how the compression and cold combo felt on his bum knee and how simple it was to us. Throw it in the freezer for at least two hours, then put it on for 20 minutes while lounging around.

Here’s a great deal on a do-it-all insulated water bottle that will keep iced drinks cold and hot ones warm. We particularly like the versatile wide-mouth design for water, coffee, or hot tea, which wouldn’t work with a small mouth. It’s also a great option for scooping in your favorite pre-workout. This Hydro Flask bottle give you a double-wall, vacuum-insulated vessel at an attractive price, especially on Black Friday. At $15, they’re a sure bet as gifts for the whole family or even as an office white elephant gift.

Why have joggers become so popular? It’s because they’re fashionable, comfortable, and flattering with an athletic-looking taper. These Under Armour fleece sweats are warm, breathable, and stretchy, which makes them perfect for working out during the chilly months. But they’re also quite functional—two front pockets and one in the back will hold your wallet, phone, and keys when running errands or hitting a happy hour with friends.

At-home cardio equipment doesn’t have to break the bank, particularly with the Black Friday fitness equipment deals on Amazon, and this Dmasun exercise bike is living proof. It’s well constructed, with a weight capacity of up to 350 pounds, and delivers a smooth, quiet ride. Its digital display tracks your most important workout metrics, and the stand can hold an electronic device while you follow your favorite spin class online. It’s adjustable to riders of all sizes and unlike many spin bikes, the seat is super comfortable.

Technology meets old-school conditioning with this cordless “smart” jump rope. With built-in computer chips and sensors, you can jump freely without anything hitting your feet while following a pre-programmed HIIT workout. It’s perfect for home routines where the flooring (i.e., carpet) isn’t ideal for skipping rope. The Bluetooth-connected app will track your time intervals, jump count, and calories burned. If you want a break from the tech, attach the steel wire cord and do it the old-fashioned way.