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BowFlex is known for its high-quality home fitness equipment and late-night infomercials. But despite the brand’s popularity among fitness enthusiasts, the company recently announced the need to file for Chapter 11 bankruptcy due to what the CEO calls “persistent macroeconomic headwinds.” While the news is disappointing, the popular fitness equipment is now available on deep discount across Amazon, with deals of as much as 40% off.
When BowFlex started in 1986, the company’s value proposition was that people could skip expensive gym memberships by building a home gym using its space-saving designs. So for those looking to set up a home gym or update an existing gym, consider this sale the push you need to make your gym design dreams come true. Men’s Journal even did the hard work for you and scoured Amazon to find the absolute best deals from the brand going on now. And remember, this could be your last chance to buy anything Bowflex before these products are gone for good.
BowFlex Weight Bench Series, $284 (was $499) at Amazon
For any fitness lover looking to build their own home gym, a solid bench is a key staple item, and this one from BowFlex checks all the boxes. For those who live in a small apartment or use a shared space as a gym, the 70-pound bench has a one-click design that stows upright for space saving when not in use. It can even handle weights of up to 600 pounds. Reviewers are loving it too, with more than 3,600 five-star ratings.
What Shoppers Are Saying: “Purchased this bench as part of the beginnings of putting together a home gym. We’re short on space, so it was important that it had a small footprint. Assembly was relatively straightforward, and if you can put together a small Lego set then this should be a breeze for you.”
BowFlex SelectTech 840 Kettlebell, $149 (was $199) at Amazon
Consider this the ultimate kettlebell package. The weight range here begins at just 8 pounds, and you can crank it all the way up to 40. No wonder it’s earned more than 6,000 five-star ratings, and more than 1,000 of these kettlebells have sold in the past 30 days. The brand (and multiple reviews) point out how this is truly all about saving space since it replaces six individual kettlebells with just one product.
What Shoppers Are Saying: “Over the years, I have bought many kettlebell sets. They took up tons of space and it cost an arm and a leg to buy a well rounded set. These BowFlex kettlebells are the solution! I bought two and they take up like a tiny amount of space and give me access to countless kettlebell configurations with just a click. I’ve had these for a few months now with zero issues engaging the correct weight.”
BowFlex SelectTech 552 Adjustable Dumbbells, $404 (was $549) at Amazon
Earning a Men’s Journal Fitness Award for 2024, these weights can each be adjusted from 5 pounds to a hefty 52.5 pounds. They’re the ultimate weight-that-does-it-all and are perfect for smaller apartments and spaces since you don’t have to make room for an entire rack. They even come with their own handy stands.
What Shoppers Are Saying: “The weight range is phenomenal. I mean, come on. To be able to have the equivalent of 30 dumbbells ranging from 5 to 52.5 lbs and be able to tuck them neatly away in the corner somewhere?? Yeah. That’s a HUGE advantage of these dumbbells.”
BowFlex SelectTech Adjustable Dumbbells With Stowable Bench, $688 (was $1,048) at Amazon
Want those weights plus your own bench? This 34% off deal gives you those adjustable dumbbells above plus a handy stowable bench that packs right up and can be easily stored (and rolled) away.
What Shoppers Are Saying: “These are really nice and really well-made pieces of exercise equipment. The bench is easy to use and easy to adjust, and easily folds into a very small vertical footprint that can be rolled away when not in use. The dumbbells are fantastic! They adjust with a twist of the wrist, are solidly put together, and could not be any more convenient to use.”
Also Check Out:
- BowFlex SelectTech 1090 Adjustable Dumbbells (Pair) and Stand Bundle, $837 (was $1,027)
BowFlex Max Trainer, $999 (was $1,299) at Amazon
With nearly 1,400 five star ratings, the BowFlex Max Trainer is a complete fitness machine that will complement any home gym. The device provides a variety of high-intensity interval training (HIIT) workouts with an interactive LCD display that shows the workout progress. It even has eight different resistance levels to support a variety of fitness types, plus it’s got a small footprint and transport wheels so you can roll it wherever you’d like.
What Shoppers Are Saying: “I love this machine. It’s extremely challenging with a great overall body workout. Twenty minutes is more challenging than running 6 miles. Love this workout.”
Also Check Out:
- BowFlex Home Gym Workout Systems, $699 (was $799)
Editor’s note: When Men’s Journal reached out to BowFlex about the status of the Chapter 11 Bankruptcy, the representative directed us to the company’s press release section, which shares the latest updates.